About Brandi

ARE YOU READY TO TAKE THE JUMP FROM EMPLOYEE TO SOLO BEAUTY PRO?

You’ve come to the right place!

You're talented, dedicated, and have a vision for your own business, but taking that first step can be daunting. I get it, building a new business requires more than just skills; it needs a strategic plan and the right mindset. That’s where I come in. With personalized business-building resources and mindset coaching, I'll help you create a roadmap to success.

I'm Brandi Conedera

SOLO ESTHETICIAN COACH, BRAND STATEGIST & YOUR BIGGEST FAN

I help beauty pro's quit their nine-to-five and build a profitable and successful solo beauty business.

After suffering from hormonal cystic acne following the birth of my third child I knew I needed to heal my skin without prescriptions. However, I was limited on options since I was nursing. After researching skincare product ingredients to find a solution for my acne, I stumbled upon learning what an esthetician was. During a difficult time in my marriage and after being a stay at home mom for nine years I realized I needed a way to financially provide for myself and my three children. Immediately, I was fascinated by the beauty industry and began my journey into an esthetics career. I knew my background as a Human Resources Coordinator for a large recruiting firm would help me establish a successful business where I could truly help others.

I opened Lux Skin Lab in October 2018 with a mission to heal clients skin and enhance their confidence and overall well-being through the art and science of esthetics. I was selected to participate in the HydraFacial Connect Masters certification program and successfully graduated with thirteen other women as the first graduating class. This achievement led my solo business to soar and in the summer of 2021 after six months of renovations I opened a brick and mortar medspa expanding my business offerings and hiring a small team.

Through the years, other female business owners in the beauty industry would reach out for advice. I soon discovered my passion for mentoring, training and sharing the beauty business best kept secrets! Today, I’ve turned my expertise into educational courses, resources, and mentorship to help as many women as possible build profitable businesses they love as much as I do mine!

I strongly believe in continuing education and staying current on new products and treatments, and training colleagues within the skincare industry. Although not actively working on clients in the treatment room, I stay up to date on the beauty industry standards and the ever changing beauty industry.

ONCE UPON A TIME...

I was exactly where you are right now.

Scared. Confused. Feeling overwhelmed.

Starting my solo esthetics business was one of the most rewarding yet challenging experiences of my life. Like many of you, I felt scared, confused, and overwhelmed by the sheer volume of decisions to make and tasks to complete. There were moments when I doubted if I could truly make it on my own. However, by breaking the process down into manageable, step-by-step actions, I discovered a clear path forward and ultimately built a thriving, independent business. I believe in your passion and potential, and I'm here to guide you through your journey, making sure you're not alone in navigating the complexities.

Once I stopped second guessing every decision, everything shifted.

Building my confidence transformed my business. Overcoming self-doubt and building confidence can revolutionize your esthetics business. Here's what you'll gain from Solo from Scratch:

Actionable Steps: Clear, step-by-step guidance to remove the guesswork from your business decisions.
Comprehensive Courses: In-depth online courses covering everything you need to know to run a successful esthetics business.
Ongoing Support: Unwavering assistance as you navigate and grow your business.

MY MISSION

Now, I want to help you achieve your beauty biz goals, one client at a time

My passion lies in helping ambitious beauty pro's visualize their dreams, embrace their brilliance, launch their businesses and be a guiding light throughout their journey so their dreams of creating and maintaining a profitable and successful solo beauty business come to fruition.

If you’re looking for a passionate beauty business coach who will guide you and support you on your solo esthetician journey, then I can’t wait to see what beauty business magic we can create together.

LET'S CHAT →

“Brandi's coaching has completely changed my life. I highly recommend her!”

– KARA & MOXXI GREY

GRAB THE FREEBIE

5 Steps To Become A Solo Esthetician

Ready to transform your passion for esthetics into a thriving solo business? We've got just the thing for you! Think of our guide as your trusty map to esthetician success—minus the confusing detours!

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